Amore For Less

Fiat were launching the Tipo in the UK, a car with two key differentiators.

It’s Italian. And it’s jam packed with far more kit than you’d expect for its price point

(just £12,995).

We came up with the Amore For Less brand campaign.

RESULTS

Sales targets where quote "smashed". Job done.

• Creative, Art Direction, Design, Typography, TV, DOOH, Radio, Press