Bite Me Baby Seat Sale

Virgin Trains’ sale seats are as tempting as a mouth-watering ice-cream on a hot summer’s day. We created this irresistible lolly campaign in the shape of a Virgin Trains’ seat to catch the eye. And calling it the Bite Me Baby Seat Sale won some smiles.


Results

Seat sale targets hit in the first week of the promotion.


  • Creative, Art Direction, Design, Typography, DOOH, Radio, Press

DOOH train stations

Radio